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BEST NEW FIRSTS IN METRO MANILA: Lifestyle and Looks Made for You

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Metro Manila is all about choice—every turn offers something new to try or take home. This season, SM Supermalls brings you openings that spark curiosity, invite you in, and leave you wanting more. From fresh fashion drops to lifestyle essentials, each find is designed to fit seamlessly into your life while adding that extra something you didn’t know you were missing. At SM Supermalls a bold new era full of evolving finds await—each one thoughtfully chosen to bring fresh styles, unique experiences, and everyday essentials that meet the dynamic lifestyle of every Manileño shopper. It’s truly a space that adapts and grows with you, proving time and time again that SM’s got it all for you. Step into your Stride Ready to move through your day in style? These curated picks bring you footwear and apparel that combine premium comfort, performance, and design—so every step looks as good as it feels. REV* - Step up your style game with REV, making its Philippine debut at the 2nd Level of S Mais...
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SM City La Union Boosts Climate Resilience with Rainwater Catchment System

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  San Fernando, La Union, Philippines —   With climate change driving heavier rains and more frequent floods, proactive flood prevention has become a key part of building resilient communities.  SM City La Union, now the 30th mall of SM Prime Holdings, Inc. (SM Prime) that features a rainwater catchment facility, expands its network of climate-resilient infrastructure nationwide. For SM Supermalls, catchment facilities are designed to collect and store large volumes of stormwater, preventing runoff that could otherwise overwhelm drainage networks.  During heavy rainfall, the catchment temporarily holds stormwater, allowing gradual discharge through proper channels. Collectively, SM City La Union’s underground rainwater catchment system can provide a total capacity of 760 cubic meters  (Photo caption) The newly opened SM City La Union becomes the 30th SM mall to install a rainwater catchment system, supporting thousands of residents in flood-prone areas and demo...
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SM Supermalls and DICT launched Digital Corners in SM Job Fairs

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Empowering job seekers and SHS learners through digital upskilling Department of Information and Communications Technology (DICT) Secretary Henry Aguda and SM Supermalls VP for Mall Operations Junias Eusebio formalize their partnership through a memorandum of understanding (MOU) to establish digital corners in SM Job Fairs . The two leaders also reaffirm their shared commitment through the Pledge of Commitment Wall , championing real-world opportunities that empower young Filipinos to develop future-ready digital skills . Quezon City, Philippines — November 6, 2025.  SM Supermalls, in partnership with the Department of Information and Communications Technology (DICT), has officially introduced  Digital Corners  to SM Job Fairs—an initiative launched during the  J.O.B.S. Immersion for SHS 2025  held at the Skydome, SM City North EDSA. An innovative learning solution, the Digital Corner is designed as a free, open-access upskilling hub within SM job fair ve...
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BEST NEW FIRSTS IN METRO MANILA: Flavors You’ll Come Back For

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Great meals don’t just fill you up—they keep you coming back for more. This season, SM Supermalls invites you to discover a bold new era full of evolving finds with a delicious lineup of food destinations made to spark cravings and create lasting favorites. From Japan’s rich culinary traditions to the artistry of coffee and chocolate, each first is thoughtfully made to raise the bar for flavor and bring fresh dining experiences to every table. And as we continue to serve these dishes out hot, one thing remains constant: at SM Supermalls, we’re always growing and evolving with you to truly show that we’ve got it all for you. A Journey Through Japan  Nothing compares to the depth and comfort of authentic Japanese flavors. These handpicked spots serve everything from rich, hearty ramen to delicate, traditional sweets—each one made to bring a true taste of Japan to the Metro. Ramen Nagi - Craving comfort in a bowl? Ramen Nagi at the Ground Level, South Wing of SM Mall of Asia serves u...
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SM Prime: Smarter Water Management for a Resilient Future

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  Manila, Philippines — Water is a limited resource, and many Philippine cities face pressure on their supply due to rapid urbanization and climate change. SM Prime Holdings, Inc. (SM Prime), one of the largest integrated property developers in Southeast Asia , prioritizes water efficiency as a core operational strategy to pave the way for a water-resilient future.   (Photo caption) One of the world’s largest shopping malls, the SM Mall of Asia remains a sustainable marvel thanks to its water-saving solutions. The result is a portfolio-wide water intensity of 0.44 m³/m²/year, already surpassing water efficiency standards of some of the leading global benchmarks. For SM Supermalls, every chance to collect and conserve water is explored. Simple low-flow fixtures and the adoption of water-saving technologies prevent unnecessary consumption at scale . R ecycling air conditioning condensate and processed water minimizes dependence on fresh water, and innovative approaches that...
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SM Supermalls Celebrates DOLE’s 92nd Anniversary and Marks 30,000th Hired-On-The-Spot Milestone

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Tuguegarao City, Philippines — December 10, 2025. SM Supermalls, in strong partnership with the Department of Labor and Employment (DOLE), commemorates the agency’s 92nd Founding Anniversary with a landmark achievement: celebrating the 30,000th hired-on-the-spot (HOTS) during a job fair at SM City Tuguegarao . SM Supermalls and DOLE marked a major milestone as the SM–DOLE Job Fair program celebrated its 30,000th hired-on-the-spot at SM City Tuguegarao, symbolizing thousands of lives changed through accessible employment opportunities and meaningful partnerships with industry employers. A Life-Changing Moment in Tuguegarao The 30,000th HOTS, Ms. Rachelle Navalta , was hired on the spot as a Service Crew member at McDonald’s during the anniversary job fair. Overwhelmed by the news, she shared: “Hindi po ako makapaniwala… nag-try lang po akong mag-apply dito sa job fair dito sa SM. Hindi ko po akalain na hired on the spot ako.” She also encouraged other job seekers: “Wag po kayong mat...
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